Privacy Policy

Lead-Centric · Effective October 16, 2026

This policy explains what information Lead-Centric collects through Zap, the website builder at zap.lead-centric.com, how that information is used, and the choices available to you. "Lead-Centric," "we" and "us" refer to Lead-Centric, the operator of Zap.

Information we collect

Account information: name, email address and password for agencies that sign up for Zap.
Business and website information: the answers, text, photos and settings provided to build a website, including information a business owner submits through a Zap intake link.
Form submissions: information visitors enter in forms on websites built with Zap, such as name, email address, phone number and message.
Phone and text information: for websites that use a Zap tracking number, the caller's phone number, the time and length of each call, and the call recording. For call alerts, the mobile number the business owner provides, the time and wording of their agreement, and their opt-out replies.
Payment information: payments are processed by Stripe. We do not receive or store full card numbers.
Technical information: a sign-in cookie that keeps you signed in to Zap, and basic server logs.

How we use information

To build, publish and host websites.
To deliver form submissions to the email addresses the website owner chooses.
To connect calls to tracking numbers, record calls with a notice to the caller, send call alerts, and send monthly call reports.
To bill for Zap services and send account emails.
To operate, secure and support the service.

Text messages

We do not sell or share your SMS opt-in data or personal information with third parties for marketing purposes.

Lead-Centric sends call alert texts only to a business owner who has entered their own mobile number on their Zap questionnaire or call alert sign-up page and checked the box agreeing to receive them. A confirmation text is sent when the alerts begin. Each alert states the number of a new caller. Message frequency depends on call volume. Message and data rates may apply. Reply STOP at any time to stop all alerts, or HELP for help. Mobile numbers and opt-in records are used only to send these alerts. Mobile numbers are not shared with third parties or affiliates for marketing or promotional purposes.

Service providers

We share information only with the providers that run parts of the service on our behalf, and only as needed for that purpose: DigitalOcean (server hosting), Cloudflare (website delivery and domains), Stripe (payments), Amazon Web Services (email delivery), Twilio (phone numbers, calls and text messages) and OpenRouter (the AI service that drafts website content, used through each agency's own account). We may also disclose information when required by law.

We do not sell personal information

Lead-Centric does not sell personal information and does not share it with third parties for their marketing.

Retention

Call recordings are deleted after 90 days. Other information is kept while the account or website is active and deleted within a reasonable period after it is closed, unless the law requires us to keep it longer.

Security

Information is sent over encrypted connections, passwords are stored in hashed form, and access to our servers is restricted.

Your choices

You may ask to see, correct or delete your information by emailing admin@lead-centric.com. Visitors who submitted a form on a website built with Zap may also contact that website's owner directly.

Changes

We will post any changes to this policy on this page and update the effective date.

Contact

Lead-Centric · admin@lead-centric.com